On the 60 year anniversary since Andy Warhol first drew a Campbell’s soup can, we paid tribute to the celebrated artist’s legendary love for the brand through the release of four limited edition soup cans. The campaign included national in-store POS and an influencer campaign led by Proof.
Press: Art News, Bloomberg, CTV News, Holr Magazine, iHeart Radio, Markets Insider, Refinery 29, Strategy, The Andy Warhol Foundation, The Food Network, The Globe & Mail, The Toronto Sun, Trend Hunter, Yahoo
