When you kid is itching like crazy, you'll do anything to help. Luckily instead of cones made for pets, you can use Benadryl.
This ad was created by the creative team of Ryan Egan and Pepe Bratanov, with a creative direction assist from me. It featured my son because I knew that he could make this face for hours at a time.
Recognition: Communication Arts Advertising Annual, Lurzer's Archive
This ad was created by the creative team of Ryan Egan and Pepe Bratanov, with a creative direction assist from me. It featured my son because I knew that he could make this face for hours at a time.
Recognition: Communication Arts Advertising Annual, Lurzer's Archive
Because diarrhea can strike unexpectedly, sufferers tend to feel out of control, and never want to stay far from a washroom. To visualize this ‘burden’, Imodium used an image of a port ‘o’ potty strapped to a golfer’s back. The ad suggests that an Imodium pill is the easy way for sufferers to ‘take back control’ by managing their diarrhea.
Recognition: Advertising & Design Club of Canada
Recognition: Advertising & Design Club of Canada
